Harnessing the Power of Data to Deliver Business Results
You might not know our name, but you’ve seen what we do. Alliance Data is the engine behind loyalty and
marketing campaigns for consumer-facing companies worldwide across all industries:
retail,
travel, pharmaceutical, financial services, auto, and more.
In our own distinct way, we better connect consumers with the brands they love.
Through our data analysis and expertise, we are able to understand millions of individual consumers and their habits.
We understand where people like to shop, what device they like to use, the time of day they prefer, what they’re shopping for,
and the specific message that will interest them in a purchase.
This data-driven insight enables us to build dynamic, creative loyalty marketing programs and strengthen relationships
between our clients and their customers. In today’s rapidly changing digital landscape, this is more crucial than ever.