Who We Are

Harnessing the Power of Data to Deliver Business Results

You might not know our name, but you’ve seen what we do. Alliance Data is the engine behind loyalty and marketing campaigns for more than 1,000 consumer-facing companies worldwide across all industries: retail, travel, pharmaceutical, financial services, auto, and more.

In its own unique way, each of our three businesses better connects consumers with the brands they already love. And, we don’t do it through guesswork. We truly understand millions of individual consumers and their habits through our data analysis expertise. We understand where people like to shop, what device they like to use, the time of day they prefer to shop, what they’re shopping for, and the specific message that will interest them in a purchase.

That data-driven insight enables us to build dynamic and creative loyalty marketing programs and strengthen and deepen relationships between our clients and their customers. In today’s changing-by-the-minute digital landscape, that’s more crucial than ever.

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A Few of
Our Clients

Ulta Beauty