Karen Wald traces her tenure with Alliance Data to one of its founding businesses, JCPenney Business Services, where she served as an account executive for its direct marketing group starting in 1986. She earned positions of increasing responsibility based on her in-depth industry knowledge, strong business-to-business marketing experience, and deep institutional knowledge. As Senior Vice President and Chief of Staff, Karen oversees initiatives that protect and enhance Alliance Data’s enterprise reputation and stakeholder engagement across internal and external groups. Her responsibilities include oversight of Corporate HR, Internal and External Communications, Strategic Insights, and Corporate Responsibility. In addition, she manages a number of strategic projects and initiatives that support the company’s long-term growth. Karen is a member of the Board of Trustees at LaunchAbility and is a member of Women of Tocqueville for United Way of Metropolitan Dallas. She earned a B.A. in Advertising at Texas Tech University. In her spare time, she enjoys traveling, reading, and entertaining. She is married with one son.